Sunday
Dec042011
Follow Up: The Name Brand Claim Game
As a follow up to my posting on brand name claims under the Food And Drug Act (FDA) found at Impression And Claim: Are They Both The Same?, a recent news article suggests that the Canadian Food Inspection Agency (CFIA) has stopped "indefinitely" the sampling program of products to ensure the label name is an accurate claim under the FDA.
This important enforcement regime of the Health Canada requirements undermines the effectiveness of labelling requirements, erodes consumer confidence in food products, and permits inaccurate and misleading label names to influence consumer choice.
Hmm. Do I see a possible s.7 Charter argument formulating here?
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